The 2012 annual Jelajahi Dunia Astra (Exploring Astra's World) - an event that would take place in five capital cities of Indonesia - began in Taman Mini Indonesia (TMII), Jakarta in celebration of the 55th year of establishment of Astra International. This event spanned three days from May 2nd to May 5th 2012 and involved many of the company's subsidiaries. By the third and final day, the number of visitors totalled around 150,000.
Live music shows by renowned artists and fun-filled activities held in various venues around TMII such as Taman Sari Astra, Zona Anak Astra, Kedai Astra, Alun-Alun Astra and Astra Mencari Bakat ensured that visitors were kept entertained for the whole three days. Visitors not only had knowledge to gain about Astra's 55-year history and business sectors from the Corporate Social Responsibility exhibition, in which more than 160 subsidiary companies were present; they could also enjoy a game of stamp-hunting, mini games hosted in individual companies' region-themed booths as well as technological demonstrations and traditional arts & crafts.